The firm serves heavy and advanced industries—such as cement, mining, steel, construction, power, pulp & paper, petrochemical, marine, rail, and oil & gas—and supports customers across Thailand and neighboring Southeast Asian countries. They offer product solutions from small pinions to complete gear units, along with repair, overhaul, and testing services supported by skilled engineering personnel and technical workshops.
The main challenge for the Welter‑SEA website is to strictly follow the company’s Corporate Identity (CI) while making the design more user-friendly and approachable. Balancing the technical, industrial nature of the business with a clean, modern, and accessible design that appeals to a broader audience—including non-technical users—is essential. Improving navigation, visual hierarchy, and interactive elements within the CI guidelines will help enhance overall user experience and brand consistency.